Why Chelsea have no kit sponsor in Club World Cup despite £11m agreementChelsea debuts its 2025/26 kit at the FIFA Club World Cup without a front-of-shirt sponsor. While DAMAC’s temporary sponsorship ended, Chelsea continues talks with potential long-term sponsors. The club seeks a deal exceeding £40 million annually, the benchmark set by their previous sponsor, Three. The new Nike kits, including a blue home and white away version, will be showcased despite the missing sponsor logo.